Retail giant Walmart has announced the launch of two new metaverses, Walmart Land and Universe of Play
Walmart has announced the introduction of two new metaverses: Walmart Land and Universe of Play. The scheduled launch date was September 26. The Walmart metaverse resides on Roblox, a metaverse network that has 52 million daily users.
The two distinct metaverses contain many entertaining and interactive aspects, bringing the best of Walmart to the metaverse. In addition, clients can access it from a variety of platforms, including PC, Mac, iOS, Xbox consoles, and others.
The purpose of both Walmart Land and Universe of Play is to attract a new generation of customers. Electric Island, House of Style, and Electric Fest, as well as virtual avatar items and a Ferris wheel to explore the world from above, are the three most crucial aspects developed for Generation Z. Over the course of the year, Universe of Play will be filled with the finest toys and accompanied by thrilling games, coveted rewards, and virtual experiences.